We transformed the online presence of a flourishing Cosmetic & Skincare Brand from scratch. With a previously non-existent social media footprint, we initiated a dynamic campaign leveraging influencers and content creators. Our strategy included captivating reels and posts that not only engaged the audience but were also strategically utilised in performance marketing. In the fiercely competitive skincare industry, our efforts bore fruit, propelling the brand to remarkable success. Within just 6 months, we facilitated collaborations with multiple influencers and achieved impressive results.